binarypublishThrone, a two-year-old startup, is enabling fans to send physical gifts to their favorite creators.
This gift-giving feature is different from the typical ways creators receive support, such as tipping or crowdfunding.
Throne is capitalizing on the holiday season, when creators often recommend products and compile gift guides.
The startup aims to enhance the relationship between creators and their fans by allowing them to directly support and show appreciation for their work through physical gifts. This concept is unique and may appeal to both creators and fans looking for a more personal way to connect.
Throne has built an online platform where creators can create a wishlist of items they would like to receive. Fans can then browse through these wishlists and purchase gifts directly from the platform, which will be sent to the creators.
The startup handles the logistics of shipping and delivery, making it convenient for both creators and fans.
This model could also benefit brands and retailers, as creators will be recommending specific products on their wishlists to their fanbase. This could potentially lead to increased sales and brand exposure.
Throne is still a relatively new player in the creator economy space, but it has the potential to disrupt the current methods of supporting creators.
Overall, Throne’s gift-giving feature adds a unique and personal touch to the creator-fan relationship. It allows fans to support their favorite creators in a more tangible way, and creators to receive physical tokens of appreciation from their fans.
