Key Points:
- TechCrunch is part of the Yahoo family of brands
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- Cookies allow the operators of websites and apps to store and read information from user’s devices
- Cookies are used to provide sites and apps, authenticate users, apply security measures, prevent spam and abuse, and measure user’s use of the sites and apps
- If users accept all cookies, personalized ads and content will be displayed based on interest profiles, and the effectiveness of those ads and content will be measured
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- Users can customize their privacy settings and change their choices at any time
- Additional information can be found in TechCrunch’s privacy policy and cookie policy
TechCrunch, being part of the Yahoo family of brands, uses cookies on their sites and apps, including Yahoo and AOL. Cookies are tools that allow websites and apps to store information on users’ devices and retrieve that information when needed. These cookies are used for various purposes, including providing the sites and apps to users, authenticating users, applying security measures, preventing spam and abuse, and measuring user’s usage of the sites and apps.
If users choose to accept all cookies, TechCrunch and its partners, including 242 who are part of the IAB Transparency & Consent Framework, will also use cookies and personal data, such as IP address, precise location, browsing and search data, to display personalized ads and content based on their interest profiles. Furthermore, these cookies will be used to measure the effectiveness of the personalized ads and content, and to develop and improve the products and services offered by TechCrunch.
If users decide to reject all cookies, personalized ads and content will not be displayed, and their personal data will not be used for these additional purposes. Users also have the option to customize their privacy settings and manage their choices at any time. By clicking on the ‘Privacy & cookie settings’ or ‘Privacy dashboard’ links on TechCrunch’s sites and apps, users can easily change their preferences.
For more detailed information on how TechCrunch uses personal data, users can refer to their privacy policy and cookie policy. These policies outline how personal data is collected, stored, and used by TechCrunch and its partners.
In conclusion, TechCrunch, as part of the Yahoo family of brands, uses cookies to enhance user experience, provide personalized ads and content, and measure the effectiveness of those ads and content. Users have the option to accept or reject cookies and customize their privacy settings based on their preferences.