Key Points:
- Sports betting startup Gaming Society ceased most operations in June after running out of money.
- Some former employees and freelancers have not been paid for their work.
Sports betting startup Gaming Society, founded in 2020 by Jaymee Messler and NBA legend Kevin Garnett, paused its operations in June after running out of money. The company, which focused on encouraging betting on women’s sports, produced various types of content such as written, audio, video, and social media, as well as newsletters and a WNBA pick ’em-style game. However, since June, the company has not published anything on its website or social channels.
The startup faced financial challenges, with its last reported funding round occurring in April 2022, where it raised $3.5 million in seed funding. Some former employees and freelancers have claimed they were underpaid and are still owed money for their work. Despite the setbacks, Gaming Society is planning to relaunch next year with the support of an investor.
The founders remain optimistic about the future of the company and its mission to promote women’s sports and betting on them. The goal is to reopen during the first quarter of 2024, and discussions are taking place with potential investors and regarding possible mergers or acquisitions. The company’s lead investor, Andrew Siegel from TLI Bedrock, expressed support for the startup and its vision.